Cruise Drink Packages: The Surprising Truth About Value

If you’re cruising, you’ve probably wondered: “Should I buy the drink package or just pay as I go?” Let’s break down the truth. Not all cruise drink packages are created equal, and knowing how much you actually drink, what’s included, and how cruise lines price things can save you hundreds of dollars—or prevent regret.

In this guide, I cover Carnival, Princess, Royal Caribbean, Celebrity, Norwegian, and Virgin Voyages, including Princess Plus vs Princess Premier, Celebrity All-Inclusive Fares, and NCL’s Free at Sea™. By the end, you’ll know which package is worth it, and when it’s smarter to skip it.

What Are Cruise Drink Packages?

A drink package is typically a pre-paid plan that covers beverages onboard for a flat daily rate. The goal is to simplify budgeting and sometimes save money—but only if you drink enough to break even.

Key things to consider:

  • What’s included (alcohol, specialty coffee, soda, Wi-Fi, gratuities)
  • Daily price
  • Break-even number of drinks
  • Restrictions (one drink at a time, must purchase for all adults in cabin)
  • Extra perks bundled with the package

🚢 Princess Cruises – Princess Plus & Princess Premier

Princess does things differently. Instead of just selling a drink package, they bundle drinks + Wi-Fi + other perks together.

Princess Plus

  • Pre-cruise: $65 per person/day
  • Onboard: $70 per person/day

What Princess Plus Includes

Princess Plus is more than just drinks. It includes:

  • Drinks up to $15 each (cocktails, wine by the glass, beer)
  • Specialty coffee
  • Fountain sodas
  • Bottled water
  • 1 casual dining meal per guest
  • Wi-Fi (1 device per guest)
  • Crew appreciation (gratuities)

That last part is important: gratuities are included, which alone run about $16–$18 per person per day.

Princess Premier

  • Pre-cruise: $100 per person/day
  • Onboard: $105 per person/day

What Princess Premier Includes

Princess Premier includes everything in Plus, plus:

  • Drinks up to $20 each
  • Unlimited specialty dining
  • Multi-device Wi-Fi
  • Reserved theater seating
  • Photo package
  • Fitness classes
  • More premium extras

This one is designed for people who want the most elevated experience onboard.

These are per person, per day for the entire cruise.

Real Math: Is Princess Plus Worth It?

Let’s break it down.

If you do NOT buy Plus, here’s roughly what you’d pay:

  • Gratuities: ~$16–$18/day
  • Wi-Fi: ~$15–$25/day
  • 4–6 drinks at $12–$15 each

Princess Plus makes financial sense if you:

  • Drink 4–5 alcoholic drinks per day
  • Want Wi-Fi
  • We’re going to pay gratuities anyway

I would skip Princess Plus if you:

  • Drink 1–2 drinks per day
  • Don’t care about Wi-Fi
  • Rarely drink specialty coffee

Princess is one of the only lines where even moderate drinkers can justify it because it’s bundled with things you’d likely pay for anyway.

🍹 Carnival Cruise Line Drink Packages – Real Talk

Carnival keeps it pretty straightforward, but there are three different options, and they serve very different travelers.

🎉 CHEERS! (Alcohol Package)

Price: $69.95 per person, per day (plus gratuities)

What’s included:

  • Alcoholic drinks up to $20 per drink
  • Beer, wine by the glass, cocktails
  • Specialty coffee
  • Milkshakes
  • Energy drinks
  • Bottled water
  • Soda
  • Zero-proof frozen cocktails

Important rules:

  • 15 alcoholic drinks max per 24-hour period
  • One drink at a time
  • All adults in the same stateroom must purchase
  • 18% gratuity is added to the package price

Break-even math:

Most cocktails onboard run $11–$14.
Let’s average it at $13 per drink.

$69.95 ÷ $13 = about 5–6 drinks per day to break even.

But remember: That doesn’t include gratuity, so realistically, you’re closer to needing 6–7 drinks per day. If you also drink specialty coffee, bottled water, or energy drinks, that lowers your break-even point slightly.

Who CHEERS! makes sense for:

✔️ Social cruisers
✔️ Sea-day drinkers
✔️ Group trips
✔️ People who will realistically drink 6+ drinks daily

Who should skip it:

✖️ Port-heavy itineraries
✖️ Light drinkers
✖️ Couples where one person barely drinks (because both adults must buy it)

🥤 Bottomless Bubbles

Price:

  • $6.95 per child per day
  • $9.50 per adult per day

This is unlimited soda only. It does NOT include:

  • Specialty coffee
  • Bottled water
  • Energy drinks
  • Mocktails

Break-even:

If soda is around $3 per glass, you need about 3–4 sodas per day to make this worth it.

Best for:

✔️ Teens
✔️ Big soda drinkers
✔️ Families who don’t want surprise charges

🍹 CHEERS! Zero Proof

Price: $29.99 per person, per day (plus gratuities)

Includes:

  • Specialty coffees
  • Energy drinks
  • Bottled water
  • Zero-proof cocktails
  • Premium teas
  • Soda
  • Fresh juices

This is NOT just soda. It’s Carnival’s full non-alcoholic experience package.

Break-even math:

Specialty coffee = ~$5
Mocktails = ~$7–$9
Energy drinks = ~$4–$6
Bottled water = ~$2–$3

If you drink:

  • 2 specialty coffees
  • 2 mocktails
  • A couple of bottled waters

You’re already getting close to that $29.99 number.

Best for:

✔️ Non-drinkers who still want “fun drinks”
✔️ Teens/young adults
✔️ Coffee lovers
✔️ People who hydrate a lot

Honest Carnival Bottom Line

Carnival’s CHEERS! package is one of the more reasonably priced alcohol packages in the mainstream cruise world — but you still need to drink consistently to make it worth it.

The Zero Proof package is actually one of the better non-alcoholic packages out there if you’ll use it daily.

And Bottomless Bubbles is strictly for soda fans.

🍷 Celebrity Cruises – Real Talk on Drink Packages

Celebrity has tiered drink packages and an All-Inclusive Fare option that changes the math completely, so it’s worth looking closely before you buy.

Classic Drink Package

  • Typical price: $85–$99 per person/day
  • Pre-cruise deals: Sometimes $60–$80 per person/day
  • Includes: Beer, wine by the glass, cocktails up to a set price (~$12–$15 per drink), specialty coffee, fresh juices, bottled water, soda

Break-even:

At $12–$15 per drink, you’re looking at 6–7 drinks/day to justify the package at full price. Deals drop this threshold slightly — maybe 4–5 drinks/day.

Premium Drink Package

  • Typical price: $100–$129 per person/day
  • Deals: Can drop to $90–$110/day pre-cruise
  • Includes: Higher-priced cocktails, premium wines, mocktails, all drinks included in Classic

Break-even:

At $15–$18 per drink, you’d need roughly 7–9 drinks/day to break even. If you rarely drink premium cocktails or wine, Classic is usually sufficient.

Non-Alcoholic Package

  • Price: $30–$55 per person/day
  • Includes: Specialty coffees, mocktails, fresh juices, bottled water, soda

Break-even:

If you drink 2–3 specialty coffees + 1–2 mocktails/day, you can easily hit $30–$55/day. Great for non-drinkers who still want “fun drinks.”

All-Inclusive Fares

Celebrity also offers All-Inclusive Fares on select sailings. These bundles include:

  • Drinks (alcoholic & non-alcoholic)
  • Gratuities
  • Wi-Fi
  • Specialty dining
  • Onboard credits or perks

Why it matters:

If you’re already getting most of the package perks with an All-Inclusive Fare, it’s often cheaper and easier than buying individual drink packages. It removes the “break-even math” stress and is great for moderate drinkers who want the convenience of flat-rate everything.

✅ Real Talk Bottom Line for Celebrity

  • Heavy cocktail & wine drinkers: Classic or Premium can save you money if you consistently drink 5–8 drinks/day.
  • Moderate drinkers or All-Inclusive sailings: You might already be covered — buying an additional package may not make sense.
  • Non-drinkers: Non-alcoholic package is worth it if you enjoy coffee, mocktails, or specialty sodas.

Celebrity is one of the cruise lines where checking All-Inclusive fares first can actually save more money and hassle than buying a drink package separately.

🍾 Norwegian Cruise Line – Real Talk on Drink Packages

Norwegian does things a little differently. Their Unlimited Open Bar isn’t a traditional daily-price package you buy separately—it’s usually included in the Free at Sea™ promotion.

Free at Sea™ – Standard

What it includes:

  • Unlimited Open Bar: Premium spirits (Grey Goose, Casamigos, Woodford Reserve), cocktails, beer/wine by the glass, soft drinks, juices, etc. No daily limit, but responsible service applies.
  • Specialty dining credits: Number varies by cruise length (e.g., 3 meals on a 7-night sailing).
  • Wi-Fi: 150 minutes high-speed per guest
  • Shore excursion credit: $50 per port for the lead guest
  • Extras: Free 3rd/4th guests, reduced airfare, etc., depending on promotions

The “cost”:

  • Bundled in your cruise fare
  • Mandatory prepaid gratuities: $28.50 per person/day (ages 21+; covers bar and dining components)
  • For minors/under 21: soda/juice package ~$12.50/day

Break-even:

  • Since the base package is included in the promotion, the “break-even” isn’t about drinks—it’s about using the perks. If you drink often, enjoy specialty dining, or use Wi-Fi, you’re getting significant value without paying extra.

Free at Sea Plus™ – Upgrade

What it adds:

  • Top-shelf spirits, premium wines/champagne by the glass
  • Unlimited Starbucks, energy drinks, bottled water, fresh juices
  • Unlimited high-speed streaming Wi-Fi
  • 50% off additional specialty dining
  • Unlimited open bar at Great Stirrup Cay (NCL’s private island)

Price:

  • $49.99 per person/day (ages 21+)
  • $40/day for under-21 guests with modified inclusions
  • Discount if you already prepaid gratuities: $15 off

Real talk:

This is essentially NCL’s version of an “all-inclusive” upgrade. It’s worth it if you drink heavily, enjoy premium cocktails/wines, hit specialty dining often, or want unlimited Starbucks and Wi-Fi. Light drinkers likely won’t get full value.

Non-Alcoholic Add-Ons

Unlimited Pop Package

  • Price: $12.50 per person/day
  • Includes Coke, Diet Coke, Sprite, Ginger Ale, Tonic Water, Fanta, and Pop Water
  • 20% gratuity/service charge added

Unlimited Starbucks® Package

  • Price: $16.50 per person/day
  • Includes classic coffees, teas, Frappuccinos, and other specialty beverages
  • 20% gratuity/service charge added
  • Must be 18+

Who these make sense for:

  • Teens and kids: Unlimited Pop Package
  • Coffee lovers or non-drinkers who want specialty beverages: Starbucks package

✅ Real Talk Bottom Line for NCL

  • Heavy drinkers: Free at Sea™ is incredible value—your drinks are already included, plus gratuities. Free at Sea Plus™ boosts this for premium spirits and Starbucks.
  • Moderate drinkers: Standard Free at Sea™ already covers most drinks you’d buy; the upgrade may not pay off unless you want premium/top-shelf items.
  • Non-drinkers: Pop and Starbucks packages can still be a nice perk if you want unlimited soda or specialty coffee.

Key takeaway: NCL’s drink “packages” are built into the fare via promotions, not sold separately in the usual daily-fee way. The smarter strategy is to calculate value based on how much you’ll use the included perks, not just the cost of drinks.

🚢 Royal Caribbean – Real Talk on Drink Packages

Royal Caribbean offers three main beverage packages. Pricing is dynamic, meaning it changes based on your ship, itinerary, length of sailing, demand, and when you book.

Important: Prices below are typical recent ranges for 2025–2026 sailings. An 18% gratuity is automatically added, so the real cost is slightly higher than the base price you see advertised.

Classic Soda Package

Typical price: $10–$18 per person/day (often $13–$15 base + gratuity)

Includes:

Unlimited fountain soda and Coca-Cola® Freestyle beverages, plus a souvenir Coca-Cola® cup.

Break-even:

If sodas run about $3–$4 each, you’ll need roughly 3–4 sodas per day to justify this package.

Best for:

Kids, teens, and dedicated soda drinkers.

Refreshment Package (Non-Alcoholic)

Typical price: $28–$42 per person/day (commonly $29–$40 base + gratuity)

Includes:

Everything in the Soda Package, plus:

  • Premium coffees and teas
  • Fresh-squeezed or bottled juices
  • Bottled still and sparkling water
  • Mocktails
  • Shakes at Johnny Rockets

Break-even:

If you drink:

  • 2 specialty coffees ($5–$6 each)
  • 1–2 mocktails ($7–$9 each)
  • Bottled water throughout the day

You can realistically hit that $30–$40 mark without alcohol.

Best for:

Non-drinkers who still want variety and convenience.

Deluxe Beverage Package (Alcohol Included)

Typical price: $55–$115 per person/day
(Most commonly $70–$105 range; can be lower during sales if purchased early.)

Includes:

  • Cocktails, spirits, liqueurs
  • Beer (domestic, imported, craft)
  • Wine by the glass
  • Hard seltzers and cider
  • Everything in the Refreshment Package
  • 40% off bottled wines under $100 (20% off above $100)
  • Covers drinks up to $14 per item

Important rules:

  • No daily drink cap
  • All adults in the same stateroom must purchase if one does
  • Valid at private destinations like Perfect Day at CocoCay
  • Not valid for Starbucks locations, minibar, room service, or super-premium items over the limit

Break-even:

At $14 per cocktail, you’re looking at roughly 5–7 drinks per day to justify it at full price.

If you grab specialty coffee in the morning, bottled water throughout the day, and a few cocktails at night, that number becomes easier to hit.

Real Talk Strategy for Royal Caribbean

Royal’s pricing fluctuates constantly. The smartest move is almost always to:

✔️ Purchase during a pre-cruise sale
✔️ Watch for Cruise Planner discounts
✔️ Reprice if it drops

Unlike Princess or Norwegian, Royal does not bundle Wi-Fi or gratuities into their drink packages. So your break-even calculation is strictly beverage-based.

Also — because all adults in the same cabin must purchase — this package makes the most sense when both adults are drinking consistently.

✅ Real Talk Bottom Line for Royal Caribbean

Heavy drinkers (5–7+ drinks per day): Deluxe Beverage Package usually makes sense.

Moderate drinkers: Only worth it if you also drink specialty coffee, bottled water, and mocktails daily.

Light drinkers or port-heavy itineraries: Pay as you go is often cheaper.

Non-drinkers: Refreshment Package can absolutely be worth it if you love specialty coffees and mocktails.

Royal Caribbean is one of the cruise lines where the math is very straightforward: it’s purely about how much you actually drink — there aren’t bundled extras like Wi-Fi or gratuities tipping the scale.

🚢 Virgin Voyages – Real Talk on Bar Tabs

Virgin doesn’t sell traditional “drink packages.” Instead, every sailor automatically gets Essential Drinks, which includes:

  • Soda, water, teas, and juices
  • This is included in your fare—no extra charge

For guests who want cocktails, premium coffee, or alcoholic beverages, Virgin offers the Bar Tab, which is pre-paid and flexible:

How Bar Tabs Work

You pre-pay a set amount and get bonus credit to spend on drinks throughout the ship, which you can share with anyone in your group.

Bar Tab PurchaseBonus CreditTotal to Spend
$200+$25$225
$300+$50$350
$500+$100$600
$750+$175$925
$1,000+$250$1,250

Real Talk:

  • Unlike traditional packages, there’s no daily limit.
  • You don’t have to buy one if you only drink soda/juice—those are included in Essential Drinks.
  • Bar Tabs are great if you and your friends or family want cocktails, mocktails, or premium beverages without worrying about paying individually.
  • You can share the balance with others in your group, which is super flexible for travelers cruising together.

Best For:

  • Cocktail lovers who want flexibility
  • Groups or couples who want to share a budget for drinks
  • People who want alcohol or specialty drinks without a “per day” package commitment

Bottom Line: Virgin is hands-down the simplest system for adult travelers who want control. Essential drinks cover everyone’s basic needs, and the Bar Tab is a stress-free way to pre-pay for drinks, share with friends, and get bonus credit.

How to Decide if a Drink Package Is Worth It

  1. Calculate your average daily drinks (alcoholic + specialty coffees/sodas).
  2. Consider extras included: Wi-Fi, gratuities, specialty dining.
  3. Check promotions: Norwegian Free at Sea™, Celebrity All-Inclusive Fares, Princess Premier.
  4. Cabin restrictions: Some lines require all adults to participate.
  5. Don’t buy for “just in case”: Only if you will realistically use it daily.

Rule of Thumb: 5–7 drinks/day is often the break-even point for alcohol packages. Less than that? Pay as you go.

Bottom Line

  • Princess Plus: Best for moderate drinkers who value Wi-Fi and gratuities included
  • Princess Premier: Heavy drinkers or those wanting luxury perks
  • Carnival CHEERS!: Social cruisers, sea-day drinkers
  • Royal Caribbean: Cocktail lovers and families
  • Celebrity: Check All-Inclusive fares first; premium packages for heavy drinkers
  • Norwegian: Drink and perks bundled via Free at Sea™
  • Virgin Voyages: Stress-free, all-included drinks

The smartest strategy is to match your cruise style to the right package. Not all packages save money, but used strategically, they can add convenience, fun, and real savings.